Tag Archives: cheap SEO

What should a SEO program include? – part 2

Evaluate Needs and Set Online Goals

Search Engine Optimization and other forms of online marketing are no different than any other expenditure your business invests in.  If your business has a need/goal, you then search for a solution according to your expectations of achieving that goal.  You can then make the determination whether or not it will be worth making that specific purchase/investment.

One Step Search Engine Optimization

As SEO has become more ‘trendy’, more companies that have a ‘tech’ background have thrown their hat in the ring to offer search engine optimization services to their clients.  They treat it just a retail store up-selling your purchase with a benefit added product.  The problem is, SEO isn’t an up-sell to simply having one more of their products – SEO is an essential component to ensure your online success.