SEO: Invest In Your Online Success

In a room of you and those who offer or provide equivalent products/services, what makes you different, or better, than them?  Everyone wants to be number 1 in attracting new business, so how can you out perform your competition in the online space?
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Who are my competitors

I was recently speaking with a business owner who had launched a new website to specifically push accessories in the online space versus their traditional brick and mortar location. When asked who he felt was his competition was, he listed 4-5 businesses within 5-100km of his store’s location. We then went to his computer, typed into Google the name of his best-selling product and got a SERP containing over 380,000 results.

Now there… there is your competition.
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Common Social Media Mistakes

There are no Participation Badges for Social Media, Search Engine Optimization or any other forms of Internet Marketing. Just doing it isn’t good enough. It MUST be done right or it could have the absolute opposite effect you are looking for.
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One Step Search Engine Optimization

As SEO has become more ‘trendy’, more companies that have a ‘tech’ background have thrown their hat in the ring to offer search engine optimization services to their clients.  They treat it just a retail store up-selling your purchase with a benefit added product.  The problem is, SEO isn’t an up-sell to simply having one more of their products – SEO is an essential component to ensure your online success.

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Do I Need A Mobile Website?

If you realize that having a traditional website is a critical piece of your online marketing presence, then yes, your prospective customers are most likely telling you that you need a proper mobile website as well.

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