Social Media – Are You Peeing Into the Wind?

As a man I have been blessed with ‘outdoor plumbing’ giving me the ability to more easily relieve myself than a woman, when the urge strikes.  As a young boy you learn early to determine which direction the wind is coming from so as to not drench yourself.

When you don’t take into consideration WHEN to post to a Social Media site, you run the risk of peeing on yourself instead of your intended target.
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Is Social Media Important – maybe, yes, no

While the entire internet marketing/SEO industry seems to be clamoring over Facebook, Twitter, LinkedIn and various other Social Media (SM) outlets, I take a different approach when asked, “Is Social Media important for my business?”
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